Conscious Transformation References
Social Memory Complex.
Here’s a regularly updated collection of reflections that a conscious-driven approach matters:
Calvin Klein — One Future
The brand enlisted 11 everyday young adults across the country to share their own experiences, perspectives and hopes for the future.
pinqponq — Unisex Apparel
“… The unisex idea originally comes from early sportswear, which allowed women to wear pants during sports. This developed into a fashion movement in which the gender recedes into the background. However, unisex also means less complexity and thus a more sustainable collection structure by avoiding overproduction.”
LEGO — Wind Turbine
Inspiring playfully for sustainably, manufactured from sourced plant-based plastic.
Hornbach — Day One Camps
The hardware store offers space for children to improve their social and of course crafting skills in order to build a better world.
TED — Words And Actions Shape Your Brain
“The limits of my language mean the limits of my world.”
Deloitte Trend Report — Purpose Is Everything
“…Purpose-driven companies witness higher market share gains and grow three times faster on average than their competitors.”
Uber — 20,000 free rides for healthcare workers
Along #MoveWhatMatters the transportation service advised their customers to avoid unnecessary rides and updated their app with the option ‘UberMedics’ so healthcare workers were able to drive for free.
nu Company — Letter to the Ministry
When a chocolate bar gets political and plant trees for every sold item: